Stephenie Meyer Helps Sales Growth of UK Publisher

Lagardere Publishing, parent company of Hachette UK has reported that they have seen a sales growth of nearly 14.1% in the first quarter of 2009 driven mainly by the success of books written by Stephenie Meyer.  The company attributed much of the growth to Stephenie Meyer’s ‘Twilight’ saga, which has sold 18 million copies worldwide since the start of 2009.

While Hachatte is reporting that the increase was not solely due to the success of the ‘Twilight’ saga, a large portion of the increase in Twilight books sales in the UK and Australia definitely had a significant impact.  With the craze of Twilight growing and the release of the New Moon film, as well as new versions of the Twilight books due out later this year Hachette feels it will “continue outperforming in a difficult market”.